51st Grammys-Groundbreaking Live Webcast
The ceremony announcing over 100 of this years Grammy Awards was available live at grammy.com, for only the second year, and once again produced by Hank Neuberger/Springboard on behalf of the Recording Academy. Offered with Adaptive Streaming technology, via the Move Media Player, this streaming event was able to assess each visitor's connection speed and computer processor and deliver a customized high resolution video experience. Audience growth measured by unique visitors, as compared to year one, was in excess of 1000%. Yes, 1000%.
Posted on February 24, 2009